Privacy Policy

The German version of this statement is the legally binding one. This translation is provided for information only.

1. Privacy at a glance

General information

The following notes give a simple overview of what happens to your personal data when you visit this website. Personal data is any data by which you can be personally identified. For detailed information on data protection, please refer to the privacy policy set out below this text.

2. Controller

The controller within the meaning of the GDPR is:

3. Hosting and server log files

SSL/TLS encryption

For security reasons and to protect the transmission of confidential content, this site uses SSL/TLS encryption. You can recognise an encrypted connection by the browser address bar changing from “http://” to “https://” and by the padlock symbol in your browser bar.

Server log files

The hosting provider of this website automatically collects and stores information in what are known as server log files, which your browser transmits to us automatically. These are:

• Browser type and version
• Operating system used
• Referrer URL
• Host name of the accessing computer
• IP address
• Time of the server request

This data is not merged with other data sources. It is collected on the basis of Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimisation of its website — server log files must be recorded for this purpose.

4. Data collection on this website

How do we collect your data?

Some of your data is collected because you provide it to us. This may, for example, be data you enter into our contact form.

Other data is collected automatically, or with your consent, by our IT systems when you visit the website. This is primarily technical data (e.g. web browser, operating system or time the page was accessed). It is collected automatically as soon as you enter this website.

What do we use your data for?

Part of the data is collected to ensure the website is provided without errors. Other data may, with your consent, be used to analyse your user behaviour or to display personalised advertising.

Contact form

If you send us enquiries via the contact form, the details you provide in the form (name, email address, telephone number, company, message) will be stored by us in order to process your enquiry and in case of follow-up questions. The data is transmitted via the HubSpot Forms API to HubSpot, Inc. (provider: HubSpot, Inc., 25 First Street, Cambridge, MA 02141, USA; EU subsidiary: HubSpot Ireland Limited, Dublin) and processed there.

The legal basis for the processing is Art. 6(1)(b) GDPR (pre-contractual measures or performance of a contract) and Art. 6(1)(f) GDPR (legitimate interest in handling customer enquiries). The data is deleted as soon as it is no longer required for the purpose for which it was collected.

5. Cookies

Our website uses cookies. These are small text files that your web browser stores on your device. Cookies help us make our offering more user-friendly, effective and secure.

Necessary cookies

These cookies are strictly necessary for the operation of the website. They enable basic functions and security features of the website.

Consent and cookie banner

On your first visit to our website you will be asked for your consent via our cookie banner. You can choose between the following categories:

• Necessary: technically required functions that cannot be disabled.
• Analytics: services for evaluating website use (HubSpot Analytics).
• Marketing: services for displaying personalised advertising (Meta Pixel, Google Ads, HubSpot Marketing).
• External media: content from external providers such as Google Maps.

The legal basis for the processing is your consent pursuant to Art. 6(1)(a) GDPR in conjunction with § 25 TDDDG. Without your consent, no non-essential cookies are set and no data is transmitted to third-party providers. You can withdraw or adjust your consent at any time via the “Cookie settings” link in the footer of our website. Withdrawal does not affect the lawfulness of processing carried out up to that point.

Marketing and analytics cookies

The following services are only loaded after your express consent.

HubSpot

We use HubSpot (provider: HubSpot, Inc., 25 First Street, Cambridge, MA 02141, USA; EU subsidiary: HubSpot Ireland Limited, Dublin) for our marketing and to analyse website use. The tracking script is only loaded after you consent to the “Marketing” category.

More information: HubSpot privacy policy

Meta (Facebook) Pixel

We use the Meta Pixel (provider: Meta Platforms Ireland Ltd., 4 Grand Canal Square, Dublin 2, Ireland) to measure the effectiveness of our adverts on Facebook and Instagram. The pixel is only loaded after you consent to the “Marketing” category. In doing so, data (including your IP address and browser information) is transmitted to Meta.

More information: Meta privacy policy

Google Ads (gtag.js)

We use Google Ads conversion tracking (provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland) to measure the effectiveness of our Google adverts. The script is only loaded after you consent to the “Marketing” category.

More information: Google privacy policy

External media: Google Maps

We use Google Maps (provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland) to display interactive maps. It is only embedded after you consent to the “External media” category. In doing so, data (including your IP address) is transmitted to Google.

More information: Google privacy policy

6. Data transfers to third countries

Some of the services named above (HubSpot, Meta, Google) may transfer data to the USA or other third countries. For the USA, the EU-U.S. Data Privacy Framework provides an adequacy decision by the European Commission. Where the providers named are certified under the Data Privacy Framework, the transfer is based on that adequacy decision. Otherwise, standard contractual clauses pursuant to Art. 46(2)(c) GDPR are used as the basis for the transfer.

7. Your rights

You have the following rights against us in respect of your personal data:

• Right of access (Art. 15 GDPR): you have the right to obtain information about the personal data we hold about you.
• Right to rectification (Art. 16 GDPR): you may request that inaccurate data be corrected.
• Right to erasure (Art. 17 GDPR): you may request the deletion of your data, provided the conditions for this are met.
• Restriction of processing (Art. 18 GDPR): you may request that the processing of your data be restricted.
• Right to object (Art. 21 GDPR): you may object to the processing of your data.
• Data portability (Art. 20 GDPR): you have the right to receive your data in a structured, commonly used and machine-readable format.
• Withdrawal of consent (Art. 7(3) GDPR): you may withdraw consent you have given at any time. This does not affect the lawfulness of processing carried out on the basis of that consent up to the point of withdrawal.

Right to lodge a complaint with a supervisory authority

Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority if you consider that the processing of your personal data infringes the GDPR. The supervisory authority responsible for us is:

8. Contact

If you have questions about the collection, processing or use of your personal data, or about access to, rectification, blocking or deletion of data, please contact:

9. Changes

We reserve the right to amend this privacy policy so that it always complies with current legal requirements, or in order to reflect changes to our services in the privacy policy, for example when introducing new services. The new privacy policy will then apply to your next visit.